Without a clear copywriting briefing checklist, marketing copywriters and their clients are (sometimes) like two people divided by a common language. Find out why you need a copywriting briefing checklist and download our priceless four-page template.
Tag Archives | Writing
With visitors usually spending less than 20 seconds on your website, you need sparkling copy to entice traffic and stimulate the right website conversions.
The first step to effective proofreading is creating a proofreading checklist. But if you don’t have time to make your own, then feel free to use ours.
Good case studies win business. Having written hundreds of case studies, we know a thing or two about what works and what doesn’t.
Most writers are locked in an eternal battle against deadlines, but clients have the power to ensure they get a timely turnaround from their copywriters at work.
Thinking about hiring a freelance writer? Get first hand insight on the key points of keeping a writer relationship healthy and thriving.
Every writer works differently. Curate your own set of writing tools that work for you. You can start here with our 20 essential online tools for writers.
A refreshing change from dry ‘how to’ books, Bradbury’s ‘Zen in the Art of Writing’ focuses on the joys of writing and the Zen-like state needed to succeed.
In many cases, you get 80 percent of the value from 20 percent of the work. ‘Perfect’ is a distraction. Often, just showing up or getting started is enough
Do people want to sign up to YOUR email marketing campaigns? Here’s one that works brilliantly. See how ‘You Need a Budget’ crafted an email content marketing campaign that people *want* to sign up for.