Spin

Lies, damned lies and advertisements

by Matthew Stibbe on August 10, 2007

This advert, for a sale at a clothes retailer called Fat Face, annoyed me. The spin is just too blatant. It says Everything Half Price* and then the small print reads ‘Sale items only’. So everything isn’t half price. What they hope is that readers will be too stupid to see through it. I don’t [...]

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