Outlook

40 essential online apps for freelancers

by Matthew Stibbe on March 22, 2010

Online applications give me a competitive edge. I want to be a ‘big little company’ with the same (or better) IT capabilities as the biggest of my clients. I try to make the maximum use of online applications because they let me deploy new capabilities quickly without adding to my IT or admin burdens. This [...]

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CRM for writers: Salesforce, Highrise, Outlook reviews

by Matthew Stibbe on February 16, 2009

Why use CRM? Freelance writers need to do the same kind of marketing that big companies do: Keeping track of prospective clients Monitoring current projects and deadlines Developing new relationships Making sure nothing slips through the cracks (See my article 27 proven freelance marketing tips for more advice on small business marketing.) Overview Big companies [...]

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