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Freelancing

If clients wanted a new stop sign (video)

by Matthew Stibbe on November 24, 2009

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When writers become lawyers – how to agree terms with a client

by Matthew Stibbe on November 20, 2009

Every freelance writer has a story about the project from hell. Mine involves writing a 7,000-word in-house magazine in a month. By the third issue, thanks to unreasonableness from the client, it was 14,000 words in ten days. For the same money. There wasn’t a fourth issue.
So how do you avoid situations where the [...]

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We need this yesterday – how do you react?

by Matthew Stibbe on November 18, 2009

Does this ever happen to you? Your client calls and says ‘we need this done immediately – right now – like, yesterday!’ And you’re up to your eyeballs in other work. You don’t want to let your client down because the relationship is important and you don’t want to say yes because you’re really [...]

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Build your personal brand with a good photo

by Matthew Stibbe on September 9, 2009

A good picture of yourself is essential if you want to build your brand online. It really is worth a thousand words.
A few years ago, I hired a professional photographer to take my picture. It didn’t cost much (£200, I think) but I think it was the best marketing investment I have made. It puts [...]

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Screw the recession: how to thrive in hard times

by Matthew Stibbe on September 8, 2009

In the New Yorker recently, James Surowiecki wrote:
“Numerous studies have shown that companies that keep spending on acquisition, advertising, and R&D during recessions do significantly better than those which make big cuts.”

I want to know if managers in big companies have any other response to a downturn apart from budget cuts and layoffs. Surely [...]

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Recommended links 22 July 2009

by Matthew Stibbe on July 22, 2009

Seven simple ways to dramatically improve everything you write on Write to Done. A nice summary of Strunk and White for anyone who hasn’t read it or needs a reminder. (See also my book review of The Elements of Style on this blog.)
The words you wear. The author of Managing Humans compiles an index of [...]

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Eight writing businesses you can start in your spare time

by Matthew Stibbe on April 14, 2009

Many people dream of writing a novel and escaping the humdrum 9-5. But there are other, more immediate, ways to make money from writing. Perhaps not fame and fortune, but real money and the satisfaction of doing something you love. Plus you get to keep your day job while you experiment.
I should know. I [...]

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