Without a clear copywriting briefing checklist, marketing copywriters and their clients are (sometimes) like two people divided by a common language. Find out why you need a copywriting briefing checklist and download our priceless four-page template.
Tag Archives | Clients
The first step to effective proofreading is creating a proofreading checklist. But if you don’t have time to make your own, then feel free to use ours.
What should a great client expect from a great agency? And vice versa? This article outlines how we think it should go.
Most writers are locked in an eternal battle against deadlines, but clients have the power to ensure they get a timely turnaround from their copywriters at work.
The art of job sharing has some valuable lessons to teach us all (and writers especially) about humility, trust and importance of equal accountability.
An interview with Emma Jeffs and Sue Harker about how they created and successfully undertook a job share at a leading blue-chip company.
Not only do you need to know how to give great presentations, but you also need to know the essential PowerPoint hacks for efficiency and effectiveness.
Should there be a footnote there? Have I stolen that idea? This post looks at the perils of attribution in non-academic and commercial writing.
PowerPoint has a bad reputation, but the program doesn’t make bad presentations. People do. Learn how to use PowerPoint more effectively with these tips.
Information overload can crush a copywriting project, but following these tips for step-by-step management will help you come out on top with clean copy.