Stupid product names III
I saw an interesting article posted about the “G’zOne,” a new phone possibly from Casio on the great Strategic Name Development Blog. The author, William Lozito, says that the name “left most consumers scratching their heads.” Not really surprising.
Some good examples of technology names: Mac, iPod, Windows, Razr. It may be difficult to come with a really outstanding name (Jon may disagree - he runs a naming company) but it surely can’t be that difficult to avoid coming up wiht a terrible one.
I’ve posted about this before, including:
- Stupid product names
- Stupid product names II (Nintendo Wii and Microsoft OneCare)
- Why are plane names so boring?
- A rose by any other name (how I came up with Articulate)
Technorati Tags: Naming, Casio, brands, G’zOne, Jon Fredkove
Steve Clayton: Geek In Disguise wrote:
How did we get to Zune?…
The same way RIM got to Blackberry - with the help of Lexicon from California. The name hasn’t been around…
Posted on 18-Nov-06 at 8:13 pm | Permalink
Mary’s Blog » Why, before sending out your product, wrote:
[...] Read More re Product Development: And, a rose by any other name may still be a rose, but how do you know it’s a rose (if you’re not in smelling distance)? Check out Stupid Product Names III at Bad Language blog. (okay, I’m getting silly a little early this week, but it’s a short one – and Bad Language makes some excellent points.) [...]
Posted on 21-Nov-06 at 4:26 pm | Permalink
Maureen Rogers wrote:
Many years ago, I managed a product used for a data modeling/forecasting technique called Automated Box-Jenkins. The product’s name: AUTOBJ. Just imagine the fun our (largely male) customers had with this one.
Posted on 22-Nov-06 at 1:12 am | Permalink
Partner Perspectives wrote:
How to test your document’s readability…
Today I attended a seminar on effective writing, hosted by Mathew Stibbe (writer for the Microsoft Partner…
Posted on 22-Nov-06 at 5:34 pm | Permalink