Writing copy that is easy to read, understand and remember is good for business. It respects your readers and increases your impact.
But it also improves your SEO. You can see how Google assesses different site’s readability using advanced search.
In the reading level results filter, select ‘annotate results with reading levels’.
You can then see how the results on each search page compare.
And by click on basic, intermediate and advanced, you can see which pages fit in each category. (Ironically, Wikipedia’s page on readability metrics is considered ‘advanced’.)
If you want to check the readability metrics of a given page you can use our free online checker at Articulate Marketing.
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