Slate’s gratuitous click bait imagery adds nothing to healthcare debate
Archive | How to blog
Tips, advice and hard-won experience about how to create, write, market and sustain a blog; whether for personal or business reasons.
Nine business clip art fails
Avoid these classic clip art clichés. Do you really need a picture of shaking hands or shiny office people on your website?
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How to manage multi-author WordPress blogs with Edit Flow
If you have a WordPress blog and you have more than one contributor, you *need* Edit Flow. It’s freaking awesome. This post has screenshots and a brief description of the functionality in this free plug-in.
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How to write your first blog post
Writing your first blog post? Don’t panic. Learn how to make your first time a little easier.
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Essential SEO tip for writers: How to configure Google Authorship to get your byline in search results
If you are a blogger or a journalist, check out Google Authorship. It’s a way to link your articles with your Google+ profile so that your profile gets included in Google search and people can find other articles by you. It also gives you analytics for your content in search. On the face of it, [...]
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The half life of a Tweet
Bitly looked at the half-life of 1,000 popular links and found a mean half life of 2.8 hours for a Tweet and 3.2 hours for Facebook post. (YouTube videos have a half life of 7.4 hours.) A half life in this context means “the amount of time at which this link will receive half of [...]
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HP Blogging Video
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When a blog falls in an empty forest
There are around 1.1 billion Internet users. 55 million people (5 percent) have blogs but only 0.1 percent of users post on a daily basis. The participation gap In most online communities, 90 percent of users are “lurkers” who never contribute, 9 percent of users contribute a little, and 1% of users account generate most [...]
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New blog features – popular posts, comment love
There are more than 600 posts on this site and hundreds of comments. I’d like to build on this so I’ve added some new features to Bad Language: A Popular Posts page that shows the top five posts in each category. It updates automatically, to reflect the latest visitor stats. Improved social bookmarking. If you [...]
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Build your personal brand with a good photo
A good picture of yourself is essential if you want to build your brand online. It really is worth a thousand words. A few years ago, I hired a professional photographer to take my picture. It didn’t cost much (£200, I think) but I think it was the best marketing investment I have made. It [...]
